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What exactly is Advertising? – A Primer For newbies

This land can be your land. This land is my land. This land was made for you personally and me! No truer words were ever spoken. In fact, my palms tend to obtain a bit sweaty with excitement whenever I hum a few bars from that great uniter which was a childhood classic personally. Im really a big fan of sharing. Thats why Im so glad and thankful how the Native Americans that inhabited the region which is now america of America were so kind concerning invite us to share with you their land, to ensure that now it made for all of us. I think thats great.

And in the spirit of kindness, I am excited that individuals who came here from other places have given the correct respect how the land and its previously sole inhabitants deserve. Its about community and connection plus a land built upon altruistic generosity and selfless acts for your common good. Thats a few things i like. To be honest along with you, I’m that sometimes I dont surpass the typical that’s been set from the friendly people who came here from Western Europe. I attempt, but its sometimes difficult and that i forget.

Once i was a child, I even believed that it absolutely was cool to litter. I dont understand what got into me. Maybe Im naturally a poor seed or possibly I used to be very worried with impressing the older kids from down the street, like Kenny and Brian (nobody were bad seeds). Regardless of the reasoning, I littered. I couldnt see beyond my, then, present circumstances to understand that we was but a simple part of an enormous, loving entity. That was until I watched an advertisement.

Once i saw the tear roll down the check of the Native American as a result of passing motorists disregard for your mutually beneficial gentlemans agreement which was made between your previous and current peoples of North America by tossing trash out the window of his/her speeding car in the 1970s television advertisement, I understood my role and that i understood my misdeeds.

I now am a faithful ally of those that revere the environment as a thing that must be explicitly looked after. I view the environment as if its not mine do with when i please, because it is not mine. Its mine and yours. It all started by having an ad. You desire to ask me what advertising is? Twenty years of community-minded, selflessnessthats advertising.

Earning money Really Is Simple So What Holds People Back?

If earning profits actually is simple, then why arent lots more people making more income? The nation’s debt is skyrocketing, lots more people are personal bankruptcy, yet it comes with an abundance of cash you can make. In the end, this is America.

Just what exactly holds people back? Why cant we obtain a handle around the how to a part of making some a real income? Sure, there are numerous people making excellent incomes whether from a regular job or from a home based business on the net, but the everyday person looking to make more, just cant seem to obtain it together.

With all the gurus on the web telling us how you could make more, one thing is perfect for certain, it won’t happen instantly. You must work on it where there lies the situation. Most people are unwilling to act on something they know in the back of their mind works, because of fear.

Fear is definately a crippling word. Its being a ball and chain shackled to ones leg that they have gotten use to dragging around with them. So whats the situation? Move out the hacksaw and cut the thing off.

You have to make a decision that you can earn more income. And its not the amount of money that you really want; its what you can do by using it that’s the real attraction. Funds are only a tool to complete employment with, so start at this time, remove your ball and chain and grab your cash tool. Make your lifestyle today.

Spicing up your Residency Permit in Central America – Investing in Teak and Tropical Timber

investments

Demand for Residency Permits in Central America

Spending longer time in Central America will at one point require a residency permit as tourist visas require to be renewed after 90 days. The following points summarize the main reasons to obtain residency in Central America:

1) Retirement – Relocating to an exotic country in Central America is a dream followed by many retiring baby boomers from the US and Europe.

2) Starting a new business – Central America is home of several developing countries and offers many exciting business opportunities for entrepreneurs. Work permits as employees are hardly available and in most cases are reserved for high-skilled workers from multinational companies. Thus in practice an investor visa or a pension income is required to start legal activities

3) Tax optimization – countries in Latin America tax income mostly on domestic sources only, thus income earned from sources outside the country remain tax free

4) Obtain a second passport – the residency permit is a first step to obtain a second passport

In the US alone, 76 million children were born between 1945 – 1964. This large population group is called the Baby Boomers. Today they control over 80% of all personal financial assets (Source: Wikipedia). This generation of baby boomers is reaching retirement age and many of them will evaluate international living options such as relocating to Central America due to lower costs of living and the warm tropical climate.

In Latin America itself, some countries await economic and political difficulties. Thus many citizens of such countries try to secure a safe place abroad for their families to prepare for any eventual emergencies. Especially citizens of Venezuela have recently been seen looking to obtain residency permits in Panama while historically many Colombians brought considerable financial assets to Panama. Due to political stability and a history of being a safe haven, Costa Rica and Panama qualify very well as a place to relocate in case the situation at home becomes too difficult.

 

Teak and Tropical Tree Plantations

Tropical tree species such as teak are limited to grow in climate zones near the equator. Therefore only a few select countries in the world can supply teak wood demanded by the world market. Some countries are difficult to do business with being a foreigner but countries such as Costa Rica or Panama offer an investor friendly environment and succeeded in attracting considerable foreign direct investment. Tropical timber plantations in teak and other tropical trees are supported by their governments through tax incentives and require lower minimum investments to obtain a legal residency permit as small investor.

Tropical forestry plantations allow the growth of sustainable planted trees under government control which reduces the pressure to extract wood from unsustainable (and in most countries illegal) logging activities in primary rain forest. Plantation wood also can be easier certified by e.g. the Forest Stewardship Council (FSC) allowing more transparency for the consumers to understand the production methods of such woods. Tropical tree plantations thus indirectly aid to protect the environment, flora and fauna of the remaining natural forests.

In case of Panama, the country suffered heavily from deforestation during the last centuries removing primary rain forest nearly completely from the landscape in certain regions. This explains the country’s need to promote reforestation and facilitate forestry plantations where the wood can be derived from sustainable forest sources under strict governmental control. Bigger forestry plantations also often contain spaces, which cannot be used to grow commercial plantation wood due to the soil quality or humidity of the area. Therefore, such areas offer an ideal use as so-called eco-pockets by letting the area re-grow into natural forest and offer space for indigenous animals. Plantation owners might even extend the size of those areas over time as a show-case to demonstrate that ecology can go hand in hand with economics, thus offering investors additional arguments to invest and providing peace of mind to aid the environment as otherwise the area might be used for pasture land.

Tropical timber investments are mostly long-term in nature (teak investments take e.g. 20 – 25 years till final harvest) and can be financially highly attractive. Volume growth is driven naturally through the growth of biomass, thus the investment grows in value over time. Concrete forestry investment opportunities show a range of returns between 8% – 18% estimated Internal Rate of Return (IRR) according to Investing Alternatively. Forestry investments are known to have the capability to beat the stockmarket in the long-term and also show low correlations to other asset classes which make them an ideal investment complement from a portfolio point of view (Source: Forest Investment Associates, NCREIF vs. Financial Assets, Forest Research Group 2007).

 

The View of Retirees towards Teak and Tropical Timber Investments

Foreigners retiring in Central America normally can look back to successful professional careers, thus having less a need to create wealth for themselves but are interested to pass wealth over to their children and grandchildren.

A teak or tropical tree investment can be attractive to transfer long-term wealth by optimizing tax and return aspects. As the wood will be harvested in the future it can e.g. be used for foreseeable expenses in the future which will require larger amounts of capital such as e.g. building a house or finance the education of the grand-children. Thus the retiree can leave a legacy behind in form of planted trees which are steadily growing in volume and thus in value. This makes more sense than depositing money in the bank where current interest rates are low and might not even be enough to offset inflation. Also an investment in teak or other tropical trees can ideally complement stock market and real estate investments as the fundamental value drivers are different and thus aid to diversify the investor’s portfolio.

 

Residency Permit through a Teak Investment

Facilitating forestry projects is part of the strategic plan of the government in countries such as Costa Rica and Panama. Thus forestry residency visa’s are one of the cheapest options to become legal resident. For other countries where investment requirements are low (e.g. Ecuador USD 25,000 or Nicaragua USD 30,000 but subject to change) an investment in a tropical tree plantation can be a great way to obtain a residency permit without the necessity to start business activities in unknown territory. Most common form of a tropical timber investment is teak as there exists a well established market for teak wood and the prices are quite attractive compared to other tropical timbers.

When looking at the minimal investment requirements to obtain a residency visa in Central America, it is evident that tropical timber investments can be a great way to obtain legal residency as a foreigner:

Costa Rica: USD 100,000 investment in an approved reforestation project (otherwise USD 150,000 minimal bank deposit required)

Panama: USD 80,000 to obtain control over 5 hectares of reforested lands in an Autoridad Nacional del Ambiente (ANAM) approved reforestation project (otherwise minimal USD 150,000 investment required to start a business).

 

Conclusion

Combining a residency visa with a teak investment can be an attractive alternative to other residency visa programs,. A teak investment in a plantation aids to satisfy demand for tropical timber without touching primary rain forest, offers attractive long term returns and can be an ideal instrument to transfer wealth to the next generation. Compared to other residency visa programs in Central America, the government supported forestry investor visas appear as one of the cheapest option to obtain legal residency.

 

New Outdoor Advertising Targets Market Directly

Having a shifting technological landscape which includes relegated television to background noise, advertisers are re-evaluating their needs and searching for brand new ways to bring their message towards the public. Rather than creating entirely new ad campaigns, it’s getting increasingly crucial that you result in the method as memorable as the message.

Wheels America Advertising (WAA) uses mobile billboards to trap the eye of drivers and passersby alike. Vinyl 8-by-14-foot billboards are mounted on specially designed vehicles and backlit for optimum visual impact.

Outdoor advertising, like a billboard, is effective because it’s difficult to disregard. In accordance with a national survey, it’s also memorable. Capitol Communications Group found that 81.7 percent of the polled recalled images they saw over a moving multi-image sign. This really is in comparison to a 19 percent retention rate for static signs.

By virtue of its mobility, this billboard style, already popular in elements of Europe, can be utilized effectively by businesses in America’s car-dominated society.

Unlike a typical billboard, WAA vehicles making use of their patented backlit images can go directly to their audience. They could be placed wherever there’s heavy foot traffic due to a meeting – including convention centers, train stations, airports and sports arenas. They are able to repeat routes, ensuring that an advertiser’s message is not only noticed, but that facts are retained through repetition.

WAA was established in 1995 in Pennsylvania by Henryk Strzeletz, who, confident of his product’s marketability, contacted major advertising agencies from his home in Dallas, Pa., to drum up business. Since then, WAA has exploded to incorporate clients from Fortune 500 manufacturers like McDonald’s, CBS, Toyota and Ikea.